The 2 Week Diet

About the 2-Week Diet

The 2 Week Diet is the diet program for safe, rapid weight loss. Based on a decade of scientific research, it promises 8-16 pounds of body fat in just 14 days.

Brian Flatt created this remarkable program. As a trainer, weight loss coach, and nutritionist, he grew tired of seeing clients constantly losing the “battle of the bulge.”

The 2 Week Diet succeeds where other weight loss systems fail because it addresses cellular inflammation, which is the real cause of weight gain, but also because it corrects the questionable information many dieters receive from the mainstream dieting industry.

The diet system has helped thousands lose weight, proving virtually foolproof. Flatt is now able to offer a 60 day, 100% no-nonsense, “lose the weight or it’s free” guarantee with his system.

The Complete 2-Week Diet System Includes:

The Launch Handbook

Which explains the revolutionary science in plain language. Dieters get a simple, easy-to-follow crash course in the specific nutrients needed to lose fat, increase metabolism, and regain their health and energy.

The Diet Handbook

Which reveals how dieters can tailor their rapid weight loss plan to suit their body type. Dieters find exactly what, how, and when to eat each day. This handbook eliminates the guesswork that often accompanies other dieting plans.

The Activity Handbook

Which discusses how a moderate amount of exercise is more than sufficient in the pursuit of fat-loss. Using these groundbreaking workouts, dieters get amazing results exercising only 20 minutes a day for 3-4 days a week.

The Motivation Handbook

which enables these unbelievable results by developing the right mindset, allowing dieters to stay motivated on their goals. Cultivating willpower is the key to a winning mindset.

Together these handbooks form a full, easy-to-follow system that produces real weight loss. At this very moment, it is creating a dramatic impact on people’s health around the world.

According to nutrition experts, the primary culprit of weight gain is cellular inflammation. The 2 Week Diet applies groundbreaking findings like these to optimize the body’s natural fat-burning mechanisms.

“If we take control of cellular inflammation, we can effectively increase our ability to lose weight, burn fat, increase metabolism, and permanently stave off body fat,” Flatt said.

“Most of the diet plans out there approach weight loss with a slow and sensible approach,” Flatt said. “It’s true that eating certain foods and following rigorous workout programs will produce weight loss. Unfortunately, the process moves at a snail’s pace. The reason is simple: these plans don’t attack stubborn, stored body fat.”

The 2 Weeks Diet provides dieters with nutrients essential for good health and proper functioning, while eliminating foods that slow—and even prevent—fat burning. Ordinary diets burn carbohydrates and proteins before fat, but a specialized diet can circumvent that order. It also helps dieters maintain lean body mass and increase their metabolism.

The 2 Week Diet focuses on three main components to help dieters lose unwanted weight: diet, exercise, and mindset. Dieters learn what, when, and how to eat for optimized weight loss. They also receive supplement and exercise advice to accelerate the process. Finally, they develop the mindset—or willpower—to lose weight and keep it off. Brian Flatt, nutrition coach and owner of R.E.V. Fitness, developed the 2 Week Diet in Southern California.

The mainstream dieting industry often spreads misinformation to keep dieters unsuccessful and consequently returning to buy more ultimately ineffective products. In this culture of confusion, the real culprit of weight gain—the development of triglycerides—often escapes unnoticed.

Brian Flatt

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Brian Flatt, owner of R.E.V. Fitness and creator of The 2 Week Diet, explains that consumed fat is broken down into fatty acids, which are initially very small and can travel in and out of cell walls to be converted into energy. When those fatty acids remain unused, they combine with two other fatty acids and a glycerol molecule to create a “triglyceride.”

Triglycerides are large molecules, and because of their size are unable to exit the fat cells like free-flowing fatty acids can. As a result, triglycerides become the stubborn body fat that plagues so many dieters.

“But here’s the thing,” Flatt said. “Those triglycerides can be targeted, and they can be broken back down into those fatty acids and burned by the body for energy. In fact, when we break down those triglycerides, it is like dumping rocket fuel into your vehicle’s gas tank. Those broken down triglycerides flood the body with a great source of energy that it loves to burn.”

Flatt designed The 2 Week Diet to not only break down existing triglycerides, but to prevent the body from forming new ones.

The end result: dieters are able to lose more weight in three weeks than they would in two to three months on another diet program. Many of his clients have reported losses of 8-16 pounds, the majority of it body fat, in as little as 14 days.

Contrary to popular belief, there is hard evidence that rapid weight loss can actually be healthy. Perhaps the most well-known testimony comes from participants on NBC’s The Biggest Loser.

The show’s weight loss consultant, Dr. Michael Danzinger, says, “In theory, one could drop as much as 20 pounds in a week. The truth is that nothing is wrong with losing weight rapidly—as long as you do it the right way.”

Flatt also remarks on the psychology of weight loss, “Losing 3 to 4 pounds in the first few days is rewarding in itself, but the real benefit is the motivational factor it produces. Studies show that early success produces future success, and dieters that drop a dress size in a few days are far more likely to keep burning away fat.”